Project Overview
Project Title: Jimmy Houston – Big Bass RV Park & Boat Storage
Client/Organization: Stoanhedge Investment Fund (Portfolio Startup)
Website:(coming soon)
Timeline: March 2024 – Ongoing
Jimmy Houston RV Park and Boat Storage
Project Overview
Title: Jimmy Houston RV Park and Boat Storage
Organization: Stoanhedge Investment Fund (Portfolio Venture)
Timeline: Q4 2024 – Ongoing
Technologies: Secure gated facilities, 24/7 surveillance, covered and uncovered storage units, online reservation systems
Objective: To develop a premier RV park and boat storage facility in Rogersville, TN, licensed by celebrity fisherman Jimmy Houston, leveraging his brand to attract outdoor enthusiasts and drive economic growth in an Opportunity Zone.
Description
Jimmy Houston RV Park and Boat Storage, located in Rogersville, TN, is a premium facility designed for outdoor enthusiasts, capitalizing on the star power of Jimmy Houston, America’s Favorite Fisherman with over 46 years on national television. The project offers secure, accessible storage for RVs, boats, and trailers, alongside RV camping sites with modern amenities, catering to anglers, campers, and travelers. With Houston’s endorsement—known for his #1-rated “Jimmy Houston Outdoors” show on ESPN and partnerships with brands like Ranger Boats and Bass Pro Shops—the facility draws a loyal customer base. Backed by Stoanhedge’s Opportunity Zone Investment Fund, this venture combines celebrity branding with strategic infrastructure to tap into the $20B RV and boating storage market, delivering financial returns and community revitalization.
Key Features
Celebrity Branding: Licensed by Jimmy Houston, leveraging his 376K+ social media followers and TV fame to attract customers.
Secure Storage: Offers covered and uncovered units up to 45 feet, with 24/7 surveillance, gated access, and on-site staff for peace of mind.
RV Park Amenities: Includes full-hookup sites, Wi-Fi, laundry, and a fishing pond, enhancing guest experiences for short- and long-term stays.
Strategic Location: Situated near Lake Cherokee and regional fishing hotspots, ideal for anglers and outdoor enthusiasts in East Tennessee.
Opportunity Zone Benefits: Tax incentives maximize investor returns while supporting job creation and economic growth in Rogersville.
Online Convenience: Features a user-friendly reservation system and mobile app for seamless booking and account management.
Impact & Vision
Launched in Q4 2024, Jimmy Houston RV Park and Boat Storage has secured 200+ storage contracts and 85% RV site occupancy in its initial phase, driven by Houston’s brand loyalty. The project aligns with Stoanhedge’s mission to invest in high-impact ventures within Opportunity Zones, fostering tourism and local employment. Targeting the $20B RV and boating storage market, the facility aims to generate $3M in annual revenue by 2027, with plans to expand amenities like a tackle shop and guided fishing tours led by Houston. Future growth includes franchising the model to other fishing-centric regions.
Metrics
200+: Storage Contracts (Initial Phase)
$3M: Projected Annual Revenue by 2027
85%: RV Site Occupancy Rate
Investor Opportunity
Jimmy Houston RV Park and Boat Storage taps into the booming $20B RV and boating storage market, amplified by Jimmy Houston’s celebrity appeal. With $15M in Stoanhedge funding, the project offers a compelling ROI through storage fees, RV site rentals, and Opportunity Zone tax benefits. Early customer demand signals strong market fit, with a projected 10% IRR over 10 years. This venture positions Stoanhedge as a leader in branded, community-driven infrastructure.
Call to Action
Ready to invest in a celebrity-backed outdoor venture? Contact Stoanhedge to explore opportunities with Jimmy Houston RV Park and Boat Storage.